LRA's Kony Movie - A Marketing Success Story

The field of "Online Marketing" also referred to as "Internet Marketing" is one of the most volatile industries. With innovation and technology being revealed on a daily basis, making a 6 month old breakthrough a thing of the past, one must keep up in this industry or your prospects will not be so good.
The clip below you might have seen already, it's the so called Kony movie, the documentary casting light on the Lord's Resistance Army from northern Uganda. This clip is worth watching not only if you are a humanitarian and simply a world citizen, but also if you want to truly understand the power and true potential of social media networks, in particular that of Facebook.

KONY 2012 from INVISIBLE CHILDREN on Vimeo.